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Political football: how MUST changed the landscape to make Westminster listen
With the publication yesterday of Labourâ€™s election manifesto, football fans have before them the first serious attempt by a UK political party to target them as a potential electoral demographic. When first floated a few weeks ago in The Guardian, the initial response â€“ a ridiculous Martin Samuel piece (ridiculous in the literal sense) â€“ was broadly positive about content if suspicious of the motives. The idea that this was all a cynical election stunt was added to by the accusation dogging much of Labourâ€™s manifesto: if these were truly genuine proposals, then why had they waited 13 years to make them? A link to the manifesto is above, but the key pledges surrounding fan ownership are:
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